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social media marketing mistakes

7 Common Social Media Marketing Mistakes

Today, we live in a world that is run by social media. Businesses that use social media as part of their marketing strategy are thriving – with up to 72% of businesses saying that they actually prefer it to advertising in magazines or through direct mail. There are many reasons…

instagram ads

Instagram Ads Are Launching Soon

If you have used Instagram in the past few months, you may have noticed a few changes to your news feed. The biggest? Sponsored posts. Last month, we discussed this feature and their new call-to-action buttons that are intended to boost engagement. When we first posted about these new ads, Instagram…

pinterest marketing

Enhance Your Pinterest Page

Do you use Pinterest as part of your social media marketing strategy? Have you been seeing the results you expected? Some businesses use Pinterest similarly to how they would use it for their personal lives. But that is not enough – you need to have an effective strategy to help…

shopping & services facebook

Get Ready To Shop – On Facebook!

If you currently have an online marketing strategy, chances are advertising on Facebook is a substantial part of it. With advanced audience targeting, local awareness ad capabilities, and an ever-growing number of active users, it is no surprise that Facebook is a small business owner’s pick for careful marketing. Now,…

tweeting for success

Tweeting For Success

Twitter has been growing in popularity over the years, but in 2015 alone, it has seen a spike in users. This spike (measuring in at an incredible 50 million new users) now has Twitter averaging in at over 270 million active users. Have you been wondering if Twitter can truly…

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