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pinterest changes

4 New Pinterest Features Coming Soon

Social media and shopping go hand in hand – especially now that social media companies and businesses are starting to realize exactly how users engage across the various platforms. When you think of shopping on social media, what platform comes to mind first? With its unique layout, demand for quality…

cover photos

Sell Your Brand Using Your Facebook Cover Photo

Anything that you put on your business’ Facebook page (from content to images) is important because it directly reflects your brand. The way you choose to word your posts and the pictures you choose to represent that content are being scrutinized by your followers and by people who are visiting…

ad bidding

Facebook Ad Bidding

The key to successfully advertising your products or services on Facebook is to familiarize yourself with all of the upgraded features available through Business Manager. This has been a great year for businesses who market online because of Facebook’s changing ad capabilities! Businesses are seeing an increase in good leads…


6 Reasons You Could Be Losing Followers

It is typical for businesses to see a slight fluctuation in follower numbers on a daily basis. It is normal to gain a few new followers while also losing a small number of followers in the same day. These slight up-and-downs do not pose a serious threat to the overall…


5 Ways To Use The Power Of Persuasion

Your goal as a business on social media is to grow – engagement, sales, leads, etc. A successful marketing strategy begins with creativity and a bit of background research. Ask yourself: Who is your target demographic? What content are they more likely to engage with? How do they respond to…

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